Fifty-One East has emerged as a vibrant destination for style-savvy shoppers and has expanded its portfolio to include new stores under its umbrella forming the Entertainment Department which doesn’t only cater to kids, but to adults as well.


Jungaloona is a kid’s play area located at Lagoona Mall. Jungaloona’s mission is to promote fun and edutainment through exciting activities. Jungaloona includes a soft play area, first of its kind Valomotion Virtual Wall, 7D cinema and a party hall.




Immerse yourself in a regal experience like no other at the first and only Hello Kitty Beauty Spa in Qatar. More than a spa, the new Hello Kitty Beauty Spa is a destination that defines exclusive posh pampering with services and products catered for both mothers and daughters



Since it was founded 60 years ago, JouéClub became the dreamy and imaginary destination for children and adults offering an impressive assortment of toys, educational toys, board games, multimedia and many more. The outlet at Fifty One East spans an area of more than 1000 sqm and has knowledgeable and toy-trained staff on-hand to help customers