News

27 Aug2019

Fifty One East and Sony Introduce the New Sony WF-1000XM3 Wireless Headphones

Doha, Qatar, 27 Aug 2019 – Fifty One East, Qatar’s favorite department store, and Sony Middle East and Africa FZE, the leading consumer electronics brand, introduced to Qatar the latter’s latest addition to the renowned 1000X family, the most advanced and truly wireless headphones. The new WF-1000XM3 earbuds Sony’s Industry-leading Noise Cancellation is improved further with the HD Noise Cancelling Processor QN1e chip and Dual Noise Sensor Technology which delivers exceptional Noise Cancelling performance, enabling you to hear the music and nothing else.

Sony’s amazing classy and sleek look wireless earbuds are now available at FNAC in Lagoona Mall and Doha Festival City, Modern Home in Al Maha Center on Salwa Road and Virgin Megastore in Villaggio, Doha Festival City and Landmark.

The next level of silence
The WF-1000XM3 headphones feature Dual Noise Sensor technology that works with the new HD Noise Cancelling Processor QN1e to catch and cancel noise respectively, so that all attention is on your music. The processor cleverly creates an inverted sound wave to offset bothersome background noise. It not only cancels more noise across almost all frequencies but also uses less power.

Exceptional sound quality
Characteristic of the 1000X family, you can enjoy premium, high quality sound on the WF-1000XM3 buds and listen to your music the way that the artist intended. The HD Noise Cancelling Processor QN1e also accomplishes stunning sound thanks to 24-bit audio signal processing and DAC with amplifier. Digital Sound Enhancement Engine HX (DSEE HX™) upscales compressed digital music files including MP3 formats, to bring you closer to the quality of High-Resolution Audio. Fully immerse yourself in high quality sound, whether you’re listening to music or enjoying the latest movies on the go and thereby transform the dreaded commute into a fun and relaxing escape from the commotion around you.

True wireless, true freedom
The truly wireless design of the WF-1000XM3 buds allows you to move freely without the nuisance of getting tangled in wires. The WF-1000XM3 buds are small and light but manage to pack in a newly developed BLUETOOTH® chip. This allows for L/R simultaneous BLUETOOTH® transmission which means that both left and right earbuds receive audio content at the same time, rather than the conventional left-to-right relay BLUETOOTH® transmission.

The WF-1000XM3 buds are specifically designed for improved comfort and stability in the ear. The ‘ergonomic tri-hold’ structure holds the earbuds firmly in place, with three supporting points for the ear. A high-friction rubber surface has also been included to ensure a stable fitting. With four sizes of hybrid earbuds and three sizes of triple comfort earbuds, you can find your perfect fit.

Clever convenience
The HD Noise Cancelling Processor QN1e has low power consumption, boosting the battery life and your listening time considerably. You can listen for up to 24 hours with Noise Cancelling on, thanks to WF-1000XM3 earbuds’ sleek case that doubles up as a charger, perfect for a battery boost on the go. The buds even have a quick charge function – just 10 minutes of charging gives you up to 90 minutes of battery life.

The WF-1000XM3 headphones are also compatible with the Sony | Headphones Connect app, where you’ll find customisation features for sound, noise cancellation, touch controls and more.

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